Category Archives: Social Media

Repost from Mashable: Putting Social Media Monetization in “Context”

Posted on May 18, 2009 by

Reposting an old article that I wrote for Mashable…Reposting it here for context —– In his post on why the traditional CPM model doesn’t work anymore, Dave McClure breaks the CPM denial balloon, noting that the popular content-centric, keyword-based Google Adword … Continue reading →

Posted in Monetization, Social Media, Social Networks | Leave a comment

Is a brand a person?

Posted on May 15, 2009 by

Interesting take from Tom Foremski that illustrates the issues marketers are grappling with in social media. Corporate Social Media Marketing: I Don’t Want A Social Relationship With My Hard Drive  It highlights some of the difficulty with making money in … Continue reading →

Posted in Social Media | 2 Comments

Social Media Trends

Posted on May 12, 2009 by

Check out Universal McCann report on social media…Some interesting points: 73% of all users have read a blog 184M bloggers – which means a whole lot more blogs than that…Check out our old numbers here Categorization of posts: 57.5% belong … Continue reading →

Posted in Blogging, Social Media | Leave a comment

Open Source Economics

Posted on June 7, 2007 by

Also available on RWW… Since we are talking about open source, a definition of the subject from Wikipedia is in order: “Open source is a set of principles and practices that promote access to the production and design process for … Continue reading →

Posted in Identity, online communities, Open-Source, Social Media | 1 Comment

Social Genes

Posted on May 27, 2007 by

Fascinating piece in the post today, related to how scientists are finding evolutionary basis for human morality. Pic via MrFarber on Flickr Grafman and others are using brain imaging and psychological experiments to study whether the brain has a built-in … Continue reading →

Posted in online communities, Social Media | Leave a comment

User Generated Ads

Posted on May 26, 2007 by

Interesting article in the Times today (NYT guys have really gotten their act together and are producing some good content about social media of late) about the high price of creating free ads. Pic via NYT From an advertiser’s perspective, … Continue reading →

Posted in online communities, Social Media | Leave a comment

Sunshine for the Virtual Town Hall

Posted on May 15, 2007 by

Great opinion piece by Tom Grubisich at Washinton Post. It talks about the lack of transparency with user generated content. These days we want “transparency” in all institutions, even private ones. There’s one massive exception — the Internet. It is, … Continue reading →

Posted in Anonymity, Identity, online communities, Social Media, technology | Leave a comment

What happened at Digg!

Posted on May 4, 2007 by

Check out my new piece on ReadWriteWeb about the latest goings on at Digg. Link here…    

Posted in Digg, Social Media | Leave a comment

Social Media Research

Posted on May 1, 2007 by

New research out from Forrester, called Social Technographics (whatever that means) – Slides here – that talks about who uses social media etc. I wouldn’t read too much into the numbers as its just one data point but its good … Continue reading →

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Who participates in social media?

Posted on April 28, 2007 by

An interesting post from Bruce Nussbaum at his blog on BusinessWeek. I am summarzing the main data points below (the data is based on a study by Bill Tancer, an analyst with Hitwise, which measures Web 2.0 audiences): Only a … Continue reading →

Posted in Blogging, Social Media | 1 Comment